Google Compliance Blog
Master Google Ads compliance — from Performance Max policies to Shopping ad rules, AI content labels, and disapproval fixes.
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Google Demand Gen Campaign Compliance Guide 2026: Creative Requirements, Audience Signals & Policy Differences from Discovery Ads
Google's Demand Gen campaigns replace Discovery Ads with expanded placements, AI creative tools, and lookalike segments — but compliance requirements differ significantly across YouTube, Discover, and Gmail surfaces.
Google Performance Max Campaign Policy Changes April 2026: New Asset-Level Disapprovals & AI Creative Review
Google is rolling out asset-level disapprovals for Performance Max campaigns starting April 2026, replacing the previous campaign-level enforcement model. Combined with a new AI-powered creative review system, these changes fundamentally alter how PMax advertisers manage compliance — individual assets can now be flagged without pausing your entire campaign, but the AI review introduces new false positive risks.
Google Shopping Ads Political Content Policy Update: Election Advertiser Verification Required by April 16, 2026
Starting April 16, 2026, Google requires merchants running Shopping ads with political content in nine countries to complete election advertiser verification. This policy extension from Search to Shopping Ads introduces new compliance obligations — non-compliance results in ad disapprovals and potential account suspension.
Google AI Search Ads: What Ad Compliance Looks Like in AI Overviews and AI Mode
Google has begun serving ads inside AI Overviews and AI Mode in the US, embedding paid placements directly within AI-generated search responses. This shift from keyword-triggered to intent-triggered ad delivery creates new compliance risks for advertisers — especially in regulated sectors like healthcare, finance, and gambling where AI-contextualized ad placements raise policy and regulatory questions.
Google AI Max for Search Campaigns: Text Guidelines, Brand Controls & What Changes for Advertisers in 2026
Google's AI Max for Search campaigns is now available to all advertisers with text guidelines for controlling AI-generated ad copy. Here's what changed, how to set it up, and what compliance teams need to know.
FTC Affiliate Disclosure Requirements 2026 — Complete Compliance Guide for Brands & Publishers
The FTC's 2026 affiliate disclosure requirements are stricter than ever — with penalties up to $51,744 per violation. This complete guide covers exactly where disclosures must appear, which affiliate relationships trigger mandatory disclosure, and how to stay compliant across every channel.
Real Estate Ad Compliance: Beat Meta & Google HEC Restrictions (2026)
Real estate ads keep getting rejected? Meta & Google's HEC (Housing) category kills your targeting options. Learn how to reach investors globally — including Turkey's unique legal requirements.
Germany HWG Law: How to Advertise Supplements on Meta Without Getting Banned
Selling supplements in Germany? The HWG (Heilmittelwerbegesetz) makes one wrong health claim a €50K fine. Step-by-step guide to compliant Meta ads in the DACH region — with real rejection examples.
UK FCA Crypto & Finance Ad Rules 2026 — Avoid Bans & Fines
Running finance or crypto ads in the UK? FCA's PS23/6 rules can shut you down overnight. Learn G2 verification, mandatory cooling-off periods, and how to stay compliant on Meta & Google.