Cross-Platform Comparison.
Also explore: Common Rejections · Regional Laws · Legal Compliance Scan
One size does not fit all. Use this matrix to understand the technical and semantic nuances between the world's leading advertising networks. For detailed policy guides, see Meta Ad Policies, TikTok Community Guidelines, and Google Ads Policy Guide.
| Policy Category |  |  |  |  |  |  |
|---|---|---|---|---|---|---|
| Financial Services / Crypto | Permission required. | Total ban on paid crypto. | Professional verification. | G2 certification required. | High scrutiny on outcome claims. | Verified accounts only. |
| Health & Weight Loss | No before/after photos. | Body-positive guidelines. | Standard B2B rules. | LegitScript required. | Sensitive content filters. | Standard ad rules. |
| Personal Attributes (You/Your) | Strict 'Are you' prohibition. | Flexible conversational style. | B2B intent allowed. | Neutral targeting rules. | Standard guidelines. | Open targeting model. |
| Misleading / Clickbait | Low quality score penalty. | Shadowban for engagement bait. | Professional integrity check. | Strict quality scoring. | Misleading metadata ban. | Community notes applied. |
| Alcohol & Regulated Goods | Age-gated by region. | Almost total alcohol ban. | Prohibited content. | Country-specific rules. | Age-restricted ads only. | Targeting restrictions. |
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