Cross-Platform Comparison.
One size does not fit all. Use this matrix to understand the technical and semantic nuances between the world's leading advertising networks.
| Policy Category |  |  |  |  |  |  |
|---|---|---|---|---|---|---|
| Financial Services / Crypto | Permission required. | Total ban on paid crypto. | Professional verification. | G2 certification required. | High scrutiny on outcome claims. | Verified accounts only. |
| Health & Weight Loss | No before/after photos. | Body-positive guidelines. | Standard B2B rules. | LegitScript required. | Sensitive content filters. | Standard ad rules. |
| Personal Attributes (You/Your) | Strict 'Are you' prohibition. | Flexible conversational style. | B2B intent allowed. | Neutral targeting rules. | Standard guidelines. | Open targeting model. |
| Misleading / Clickbait | Low quality score penalty. | Shadowban for engagement bait. | Professional integrity check. | Strict quality scoring. | Misleading metadata ban. | Community notes applied. |
| Alcohol & Regulated Goods | Age-gated by region. | Almost total alcohol ban. | Prohibited content. | Country-specific rules. | Age-restricted ads only. | Targeting restrictions. |
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