Children's Privacy
Special privacy protections for minors' data, enforced through COPPA, GDPR, and increasingly strict platform policies.
What Children's Privacy means
Children's privacy encompasses the enhanced legal protections and platform safeguards for minors' personal data. Regulatory frameworks include COPPA (US, under 13), GDPR Article 8 (EU, under 16 with member state variations), UK Age-Appropriate Design Code (under 18), and California's Age-Appropriate Design Code Act (under 18). These regulations restrict data collection from minors, prohibit behavioral advertising to children, require parental consent for younger children, and mandate privacy-by-default settings. All major platforms have implemented teen privacy protections — Meta restricts ad targeting of teens to age and location only, TikTok limits features for users under 18, YouTube has COPPA compliance tools for content directed at children, and Google restricts personalized ads for users under 18. Advertisers must ensure their campaigns, data collection practices, and targeting configurations comply with children's privacy requirements in all applicable jurisdictions.
Related terms
COPPA
The Children's Online Privacy Protection Act — a US federal law that restricts the collection of personal data from children under 13.
GDPR
The General Data Protection Regulation — the EU's comprehensive data protection law governing how personal data is collected, processed, and stored.
Age-Gating
Mechanisms that restrict ad targeting or content access based on user age, required for age-restricted products and services.
Children's Advertising
Advertising directed at or likely to reach children, subject to strict regulations including COPPA, GDPR-K, and platform-specific protections.