🇹🇷 Turkish Advertising & Influencer Regulations
Stay compliant with the latest Turkish social media laws. Complete guide to mandatory disclosure tags and local consumer protection mandates.
Platform-Specific Turkey Rules
| Platform | Local Requirement / Restriction |
|---|---|
High priority audit on #reklam and #işbirliği tags in Stories/Posts. | |
Commercial intent must be disclosed in the first 2 lines of video descriptions. | |
Unlicensed financial gain and health 'hacks' are subject to local fines. | |
Must comply with local representation laws to avoid bandwidth throttling. | |
Standard local tax and commercial ID (MERSIS) disclosures required. | |
Highly sensitive to local legal representative requirements under Law 7253. |
Essential Legal Mandates
Social Media Law (Law No. 7253)
Requires social media platforms with high traffic to appoint a local representative in Turkey.
Influencer Marketing Disclosure Guide
Mandates clear Turkish labels like #reklam, #işbirliği, or #tanıtım placed prominently.
Strategy Adaptation for Turkey
Instagram Standards
"The Ministry of Commerce specifically monitors Instagram Stories for hidden commercial intent."
TikTok Standards
"Commercial content must be flagged using the platform toggle AND local Turkish hashtags."